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The Digital Dukaandaar Program
Week One- Introduction
1. Introducing the Digital Dukaandaar Program (23:24)
2. Setting Yourself Up For Success (New) (27:41)
3. Membership Site and Program Structure (5:41)
Clarity
1. Mindset (33:26)
2. Drop-Shipping Explained (7:38)
3. Print on Demand Explained (6:21)
4. Goal Setting (8:09)
5. Be Accountable (5:16)
6. Fear Of Competition (15:39)
Payment Gateway
1. Paypal Account Setup (5:25)
2. How does PayPal work? (2:12)
3. PayPal Troubleshooting (6:45)
4. How to open a Stripe account/Shopify Payment? (10:52)
Shopify Store Setup
1. Domain Name (21:02)
2. Logo Creation (9:04)
3. Our Logo Creation Service (New) (6:29)
4. Support Email setup (2:36)
5. Company Registration, GST, Taxes (8:09)
6. Shopify Account Setup (34:20)
7. Shopify Store Setup: Domain name, Logo, Pages, Support email header, Paypal account connect (16:40)
8. Our Shopify Store Creation Service (Highly Recommended) (New) (9:34)
9. Reminder: Be Accountable (1:41)
10. Updating your home page (4:12)
11. Getting your store reviewed HW (3:25)
Store Setup Resources
Week Two: Design Research
1. The 4S Formula and 100 Design Examples (28:20)
2. Design Research Using Adspy Tools (25:40)
3. Design Research by Ethically Spying On Your Competition For Free (7:43)
4. Design Research Using Google (18:01)
5. Design Research Using Pinterest (9:56)
6. What kind of designs should I promote in Q4 or during events? (4:12)
Design Creation and Review
1. Introduction to the module (1:26)
2. How to create your design document (6:52)
3. How and where to get your designs made (11:24)
4. Our Design Service (Highly Recommended) (6:33)
Shipping and Pricing
1. Pricing Your Products (7:23)
2. Setting up your shipping settings (7:06)
3. The Million Dollar Pricing Strategy (4:16)
Product Uploading and Fulfilment
1. FUEL PART 1 (31:07)
2. FUEL PART 2 (5:11)
3. Printify (19:28)
Going Live
1. How many products should I have? (1:47)
2. Ensure that the store order process is fine (4:53)
3. Reminder: Be Accountable (1:41)
4. Go Live With Shopify (5:02)
5. How many designs should I test? (5:04)
6. How many variants can I add in Shopify? (New) (1:40)
Week Three: Facebook Ads Setup
1. Page Creation (15:40)
2. Creating a FB Business Manager and Ad Account (14:01)
3. Pixel creation in 2021 (New) (8:54)
4. Domain Verification in 2021 (New) (4:06)
5. The Process Explained/FB Ads Basics (10:47)
6. Facebook Ad Account Warmup Process (New) (13:58)
7. Campaign Type, Conversion Event and Ad Types (10:33)
8. Interest Targeting (15:12)
9. Writing Ad Copies (3:38)
10. Reminder: Be Accountable (1:41)
11. Creating Mockups, Ad Copies and Sample Campaign (New) (14:54)
12. Setting Up Columns (3:30)
13. Judging Ad Performance (12:25)
14. How many adsets should you test? (5:00)
15. How many products does it take to find a winner? (6:16)
Week Four- Scaling with Facebook Ads
1. What is scaling? (2:38)
2. The DAAI Method (2:15)
3. The DAD Method (4:04)
4. The DAI Method (2:21)
5. Lifetime Budgets (5:21)
6. Creating Custom Audiences (5:02)
7. Re-Targeting Ads (7:29)
8. LAAs & Scaling (12:07)
9. CBOs (6:54)
10. Manual Bidding (7:51)
11. Reviewing Adsets After 3 Days (4:50)
12. Facebook Ads Targeting (New) (54:31)
13. The Zero to $100k+ T-Shirt Case Study (34:18)
Facebook Ad Account Troubleshooting
1. Facebook Block Loops (6:19)
2. Ad Account Ban Template (2:48)
3. Do This If You’re Not Able To Create New Ad Accounts (6:47)
4. What should you do if FB is banning all your ad accounts and BMs (37:34)
5. Dealing with the FB massacre (5:12)
6. When do ad accounts get disabled? (24:47)
7. Dealing with FB Ads Related Errors and Bugs (2:25)
8. Facebook Ads 2021 (New) (32:27)
9. Facebook Ads Troubleshooting (New) (29:26)
Week Five: Cart Abandonment Apps
1. Abandonment Protector Plus (2:28)
2. SMS Bump (1:28)
Reviewing Your FB Ads
1. How To Review Your FB Ads (8:17)
2. Key Elements Of a Successful Campaign (8:57)
3. How to identify good designs (6:45)
4. Importance of Right Designs Part#1 (13:55)
5. Importance of Right Designs Part#2 (18:16)
6. Importance Of Right Designs Part#3 (12:30)
7. How to Correctly Do Interest Targeting (13:22)
8. Common mistakes that people make with their ad copies and targeting (14:46)
9. How small mistakes can spoil your ad performance (6:20)
10. How to review your ad performance (18:31)
11. How to keep your ad accounts safe (5:24)
12. How to avoid over spending on ads (12:35)
13. Understanding the FB ad numbers better (New) (4:10)
14. Self Review Your FB Ads with this Process and Checklist (New) (11:24)
15. Getting your FB Ads Reviewed (New) (13:25)
Understanding Taxation and Finances
1. Margins/Profitability (5:40)
2. Setting up your PnL and Understanding Your Numbers (12:41)
3. Taxes for POD | Interview with CA Mayank (eCom Tax Specialist) (49:09)
4. How To Plan Your Finances For Running This Business? (12:29)
5. What should you do if you’re running out of budget? (17:36)
Handling Customer Support
1. Customer Support (10:34)
2. Sizing Issues (3:23)
3. Importance of Customer Support in Brand Building (New) (57:51)
Facebook Ads FAQs
1. Ads Not Working (7:06)
2. What Scaling Strategy Should I Apply On My Campaigns? What If I Am Unable To Scale My Winning Design? (6:58)
3. Scaling LAA using CBO (32:46)
4. How should you apply the CAP method on the Adsets and Ads (3:39)
5. What Should You Do If Your Winning Adset Stops Giving Sales (5:13)
6. Facebook Ads Training with Ankush Pahuja (New) (100:21)
Etsy Training
1. How We Went From Zero to $4K/mon with Etsy in 4 months- Part 1 (72:03)
2. How We Went From Zero to $4k/mon with Etsy in 4 months- Part 2 (91:49)
Week Six: Digital Dukaandaar's Mindset
1. Never Give Up Until You Have Tried Everything (New) (20:57)
2. Cultivating A Winning Mindset (New) (34:04)
What Next?
1. Does The POD Drop shipping Business Model Really Works? (24:35)
2. Winning Insights | Interview with Student Chaitanya K S (70:35)
3. How Aryan Went From 0-$55K In 6 Months with POD (66:24)
4. How archit achieved 50k$ in sales with 25% Profit margin (New) (60:16)
5. How to build a T-shirt Brand – Charles story of building a multi 7 figure T-shirt business (New) (44:45)
6. Corona Virus and eCom (9:04)
7. Take Things Lightly (5:57)
8. Profitability (New) (5:10)
9. Selling other POD items (New) (7:21)
10. Dealing with stubborn customers (New) (2:52)
11. Black Friday Strategy (New) (6:10)
QNA Section
5th_jan'_QNA (89:05)
12th_jan'23_QNA (90:09)
19th_jan'23_QNA (107:46)
26th_jan'23_QNA (61:45)
2nd_feb'23_QNA (91:09)
9th_feb'23_QNA (90:34)
16th_feb'23_QNA (101:32)
27th_feb'23 QNA (90:19)
01st_march'23_QNA (62:25)
6th_mar'23_QNA_part_1 (32:00)
6th_Mar'23_QnA_Part_2 (32:37)
16th_mar'23_QNA (133:29)
23rd_mar'23_QNA (95:36)
3. Do This If You’re Not Able To Create New Ad Accounts
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